When Internet and media research is conducted by investigators at Check Fund Manager, we are looking for specific adverse items that, in our experience, would cause our clients to reconsider their investment. We also focus on using media articles to confirm employment and directorship positions, as well as to reveal affiliations not provided in the manager's biography. Yet, when no adverse items are found, the report's Internet & Media detail section may include three to five items of general interest.
Below is a comprehensive list of the type of media articles that our researchers look for. Each are categorized by importance to our clients (Red being detrimental information, Yellow being newsworthy, but not necessarily negative, information, and Green comprising general interest or personal information).
** Information that could be considered a red flag by clients
** Newsworthy information regarding the manager or company – also references to current and past employment and board memberships
** Personal information uncovered on the subject that is not considered newsworthy or detrimental
All red items are always included and summarized.
All yellow items (including employment references) are typically included and summarized, unless excessive amounts are found. In this case, the most important yellow articles will be summarized, with an emphasis on more recent articles.
Three to five green items will be included in the media research section and summarized if no other media items (red or yellow) are found.
Media articles are generally more structured than Internet pages. Media research is documented by date, time, and publication name. Professional practices for most publications dictate fact-checking standards. Internet publications have no such documentation or quality controls. Search capabilities for proximity of terms, phrases, and phrase exclusions that are common with media searches are not as advanced with Internet searches. Moreover, entering a search phrase in an Internet search engine one day may return a different set of results when entered the next day or through a different search engine. Relatively speaking, more adverse information is found from litigation research we perform than Internet or media research.
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